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Sato Ryuto
Sato Ryuto started his brand while still in fashion school, and the reason was simple. "I wanted many people to wear the things I made." His work sits in street and skater fashion but what makes it stand out is something more technical. Most jeans follow a flat standard pattern and that's exactly what he wanted to move away from. "My niche is 3D silhouettes to break away from the limited silhouettes of jeans." Every piece is built by hand which gives him full control over how

Daniel D.
Jul 5, 20251 min read


Chloe’s Style
"Fashion to me is personal expression, without needing to say a word." Chloe's style is a mix of thrifted finds, early 2000s references, and streetwear. Bold, layered, and full of personality. Her outfits say exactly what she wants them to say. "I'm not afraid to experiment, that I value individuality, and that I find beauty in things that aren't always polished or perfect." Inspiration comes from thrift shops, street style, and everyday life. She notices how someone styles a

Daniel D.
Jul 2, 20252 min read


Yuto's Style
"Fashion is my silent language. It speaks who I am and how I feel without saying a word." Yuto's style comes from Tokyo street culture, the energy of Harajuku and Shibuya, where people layer up and aren't afraid to stand out. "It shows I'm not afraid to stand out or be myself." He doesn't plan outfits around a look. He picks one piece he actually wants to wear that day and builds everything else around it. "I pick one piece I really want to wear and build the whole fit around

Daniel D.
Jun 28, 20251 min read


HONE
The name comes from the Japanese word for bone, and that's exactly where the idea started. "I was drawn to the idea that jewelry could be more than decorative. It could be anatomical and personal." The original concept was to scan people's forearm bones and turn them into custom pieces, jewelry shaped by your actual body. That part is still being developed, but it set the direction for everything the brand has become. The pieces are smooth and sculptural, shaped like ribs, jo

Daniel D.
Jun 25, 20252 min read


SAM SILVER
"I don't really say I 'got into music.' It's more like I used music to communicate. Before I could even talk right." Between the ages of 1 and 3, Sam had trouble speaking and went through speech therapy. While words were still forming, music stepped in. "My mom took me to music classes and I would sit and touch the piano for vibration. I would also play music as if I'm happy or sad." By 9 he was learning piano. At 13 his dad got him a mini DJ set for his birthday and everythi

Daniel D.
Jun 21, 20252 min read


Kelland
"One of my earliest memories is watching my dad spin deep house vinyl in our basement. That stuck with me." That early exposure to house music shaped everything that followed. He started producing in high school and things got serious after his first live set. "That was when I knew this was something I had to chase for real." His sound is rooted in that same feeling his dad's records gave him, but built for now. "High-energy house music with soul." Tech house, bass house, tou

Daniel D.
Jun 18, 20252 min read
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