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CONFIDENCE FIRST, CLOTHES SECOND “To me, fashion is a form of self-expression. It is how I show who I am without saying a word.” That’s how Daniel sees it and it shows. His style doesn’t whisper, it speaks . Every outfit is a reflection of how he feels in that moment, and more than that, it’s a celebration of his body. “My style is revealing, body-hugging, and confident,” he says. “It’s about commanding attention with confidence cunt.” That energy? It’s not just about standing out it’s about standing firm  in who he is. When Daniel feels good in what he’s wearing, you can see it. That’s what matters. Not chasing hype, not fitting in. Just dressing in a way that feels real. INSPIRATION IN MOTION There’s no set formula when it comes to how Daniel puts looks together. Some days it’s mood-based totally intuitive. “If a piece of clothing speaks to me, I’ll wear it.” But other times, especially for shoots or visual concepts, it’s planned with intention. He balances both feel first, then fit the vision. Inspiration comes from everywhere. “Marlon Noah and the people around me, friends, and even strangers whose style catches my eye.” He stays open scrolling through creators, watching how others express themselves, and using that to push his own look forward. “Seeing how they express themselves through fashion motivates me to experiment and refine my own look.” And when it comes to trends? He’s selective. “I like to stay true to my personal style I’ll follow trends if they fit that vibe, but I don’t force it.” The vibe is clear feminine, sexy, body-celebrating. If it doesn’t match that energy, he leaves it behind. EVERY PIECE TELLS A STORY When we asked if there’s something in his closet that means a lot, Daniel didn’t even pause. “My boots, especially the silver ones I got from Dolcevita.” They’ve done more than just look good they’ve been part of the journey. “They’ve taken me to so many places and even helped me earn money through fashion content.” They’re not just a fashion choice they’re a symbol of movement, effort, and growth. Daniel is drawn to pieces that feel bold, expressive, and empowering. “I love pieces that feel bold, feminine, and a little bit daring,” he says. At the end of the day, it’s not about impressing anyone it’s about staying true to himself. “When you feel good in what you wear, it shows. That’s what really matters.” And with Daniel, it shows . Confidence leads. Clothes follow. Follow Daniel IG: @daniel.vry Off Record Magazine Digging deeper, looking sideways, always underground.

“Self-expression, quiet and sharp. It’s how I communicate without speaking.” That’s how stfultra sees style. It’s not about showing off or saying too much. His clothes speak for him. They’re calm but strong. Nothing is random. Every piece has a reason. It’s a quiet kind of confidence that doesn’t need to be explained. “Dark, minimal, street-informed. It’s controlled chaos, it’s lowkey but deliberate in a way.” That’s his style in a few words. It’s inspired by the street but cleaned up. It looks simple at first, but there’s a lot going on. It’s not loud, but it’s powerful. He puts things together in a way that looks easy, but it’s all planned. That’s what makes it stand out. ENERGY OVER HYPE When we asked about inspiration, he didn’t talk about trends or fashion shows. He said, “Night cities, old films, Japanese cuts, underground sound, energy over hype and stuff.” That tells you everything. His style is about feeling. It comes from late nights, old stories, and music most people don’t even hear. He’s not trying to follow hype. He wants something that lasts. “Mostly mood and some structure. I just let the fit find me.” He doesn’t force anything. Some days it’s loose and relaxed. Other days, it’s more put together. It all depends on the mood. He lets the outfit come together naturally. He wears what feels right, not just what looks good on paper. “If it don’t feel right, it don’t matter how it looks. Real style hits both.” This is what separates fashion from style. It’s not enough to just look good. The clothes have to feel right too. When both hit, that’s real style. If it feels off, it’s not worth wearing. THE CODE His first real fashion buy was a leather jacket. “Still wears the time but yk it’s classical and that shi is 💯.” It’s still in his rotation. It’s classic. It still looks good, and it holds memories. That’s the kind of piece that stays with you. Something that doesn’t go out of style. “I move how I move. Trends pass thru, I only keep what fits the code, fam.” That’s how he lives. He doesn’t follow trends. He watches them come and go. He only keeps what fits his style. His own code. He knows what works for him and stays true to that. Ashlis, better known as Stfultra, keeps it simple, sharp, and honest. No extra noise. Just style that speaks for itself. Follow Stfultra IG: @stfultra Off Record Magazine Digging deeper, looking sideways, always underground.

Sethal Studio started with a problem. Shirlizle, the founder, was active in sports and owned plenty of athletic wear. But no matter what she bought, something was always off. “Products were either aesthetically pleasing but not functional, or functional but unstylish,” she said. Designs felt outdated. Gym and yoga clothes would shrink after just a few washes. Nothing felt like it truly hit the mark. So Shirlizle and her friends, who all shared a passion for art and recreational sports, decided to fix it. “We wanted to solve these problems by creating athleisure that is both stylish and functional, without compromising on quality.” Sethal Studio came from that decision. Not from trend forecasting. Not from copying others. Just from noticing what was missing and making it better. Form. Function. Feeling Sethal’s niche is simple. Stylish and unique outfits for active individuals. Their motto says it best. “Style that motivates, performance that excels.” They use traditional craftsmanship in unexpected ways. Some gym essentials are hand-knitted. Other pieces lean into cultural storytelling, like the "Year of the Snake" line. The goal is to mix past and future, without losing practicality. “We want [our customers] to feel confident because we believe that what you wear has a significant impact on your mood.” The design process always begins with function. “We start by focusing on functionality, constantly asking ourselves, ‘How can we make this better?’” Comfort and practicality come first. From there, the pieces are shaped to feel minimal but bold. Visual inspiration comes from structure. “Many of our designs are inspired by geometric shapes and their overlapping patterns, like those seen in our S3 shorts.” Growth with Purpose Sethal is only six months in, and it hasn’t been easy. “There have been constant rejections. Scaling has been challenging since we’re still a small brand, and it’s been difficult to find creators willing to give us exposure.” But they’ve already made it through the hard part. “We’ve already moved past the toughest stage, the initial phase of taking the first step, doing the prep work, sourcing fabrics, and setting up logistics.” For Shirlizle, taking the leap was worth it. “Sometimes, you just have to take the leap and go for it.” Sethal produces in small batches, most of them pre-order. “This isn't about intentionally creating scarcity for hype but rather about minimizing waste.” Each drop is limited to 10 to 20 pieces. It’s not about selling fast. It’s about not making what won’t be used. “The fashion industry generates around 92 million tonnes of textile waste annually, and we want to do our part in reducing it.” “Whether it's our athleisure pieces or travel chill wear, we believe our products are a worthwhile and sustainable investment due to their quality and longevity.” What’s Next Sethal is expanding into overlooked areas. Shirlizle plans to build for niche sports that rarely get attention in fashion. “We plan to expand by developing designs for niche sports that lack coverage, such as motorsports, diving gear, rock climbing and golf.” The brand also wants to create in-person events and pop-ups to give customers a closer experience with the product and the people behind it. They’re not chasing noise. They’re building with intention. “While the fashion industry is highly competitive and constantly evolving, we hope to stay true to our beliefs and inspire more people of our generation around the world.” And for any new designer starting from scratch, Shirlizle keeps it real. “Embrace trial and error. It's rare to get it right or perfect on the first try. Be confident, stay true to yourself, and don’t feel pressured to follow trends. Just focus on being authentic and unique in your work.” Sethal Studio is doing exactly that. Follow Sethal Studio IG: @sethal.studio Store: www.sethal.com Off Record Magazine Digging deeper, looking sideways, always underground.

Babz didn’t set out to be a DJ. He wasn’t chasing a photography career either. But sometimes things click when you're just trying to make something happen. What started as a way to keep college parties alive turned into a creative path that blends music, culture, and visuals. Now based in LA, Babz is building something of his own. Equal parts sound and image, shaped by the cities he's lived in and the cultures that raised him. Whether he's behind the decks or behind the lens, his work is fast, vibrant, and always moving. The Accidental DJ “I got into DJing because I started a fraternity in college,” Babz laughs. “We wanted to make our parties fun so I joined the DJ club to find someone to play music. I ended up learning how to DJ myself.” What started as a way to keep the party going quickly turned into something more. Once he moved to LA everything changed. “That’s when I fell in love with global sounds and Amapiano,” he says. His taste widened and so did his sound. “My sound reflects the cultures I’ve been around,” he explains. “I started with house music because it reminds me of the UK. But now I’m really leaning into my African roots. My style has African elements and moves fast with punchy log drums.” You can hear the influence in his sets. Artists like Rema, Spinall, and Masego are in the mix. But he’s also tuned into LA’s underground energy. He shouts out creatives like Dr Chaii, Bantu, The Pangea Collective, and No Nazar who all blend global sounds with that LA flair. Breaking Out of the Shell This summer Babz is leveling up. “I’m working on releasing my debut EP. It’s something I’ve always wanted to do,” he says. “It’s me finally stepping out and becoming an artist.” You can tell he means it. There’s a calm confidence in the way he talks about this new chapter. It’s not just about putting out music. It’s personal. A self-portrait in sound shaped by his background the cities he’s lived in and everything he’s picked up along the way. Still Babz keeps it honest. DJing might look easy from the outside but there’s a lot more to it. “It’s easy to learn the basics,” he says. “But it’s hard to master. To make it as a DJ you have to be an amazing marketer.” He’s not wrong. These days skill only gets you halfway. The rest is how well you can show people who you are. Through the Lens Babz doesn’t just make music. He sees stories too. Before all the DJ stuff he used to model for his friends. One day when someone refused to take photos of him he decided to learn how to shoot himself. “I had a decent camera and when one of my friends wouldn’t take photos of me I just started watching YouTube tutorials.” That moment kicked off something new. He started shooting portraits mostly street fashion bold colors and urban backdrops. “I really love street fashion. A lot of my early work was colorful portraits in the city.” Now Babz has moved into event photography. He captures people mid movement laughing dancing performing. The energy is raw but intentional. “For me it’s all about getting the colors right and painting a picture,” he says. “I’m always drawn to the chaos of the city.” That chaos isn’t messy to him. It’s what gives his photos life. Neon signs crowded sidewalks motion blur. His shots freeze just enough time to make you feel something. They’re gritty beautiful and honest. And sometimes he gets to capture people he really admires. “Recently I took photos of my favorite producer Spinall. It felt so good to shoot someone I’ve been a fan of for so long.” Even with moments like that Babz stays grounded. He believes in documenting everyday beauty. “Always carry your camera,” he says. “Take pictures of your friends. You really have the power to make someone feel beautiful.” Follow Babz IG: @babzaf Website: babzafolabi.myportfolio.com Off Record Magazine Digging deeper, looking sideways, always underground.

Sato Ryuto started his brand while attending fashion school. For him, the reason was clear. “I wanted many people to wear the things I made.” It was not about fame or chasing trends. He just wanted to create clothes that people felt good wearing. His work leans toward street and skater fashion. These styles have roots, movement, and attitude. But Sato brings something more technical to the table. His focus is structure and shape. Something denim is not usually known for. “My niche is 3D silhouettes to break away from the limited silhouettes of jeans.” Most jeans follow a flat, standard pattern. Sato did not want that. His designs are built with volume and depth in mind. Each one is crafted by hand, which gives him full control over the fit and look. “My designs feature a three-dimensional silhouette never before seen in jeans and I create them all by myself.” Shaped by the World Around Him Sato’s inspiration comes from outside fashion. “Architecture, natural scenery and characters,” he says. That influence shows up in how the fabric folds, holds, and reacts. His jeans are not just wearable. They carry the feeling of what inspired them. “I mainly use denim,” he adds. It is a material with history and strength. While other designers might use denim as a blank canvas, Sato treats it as the main character. Like many independent designers, though, he has faced the uphill battle of being seen. “Although I only just started the brand, I found it difficult to get people to see it.” But that has not stopped him. His goals are already expanding. He is thinking past single pieces and into full collections that can move across different parts of life. “In the future, I would like to create items that can be worn in a variety of situations.” It is early days for Sato Ryuto but the direction is clear. His approach to denim is fresh, thoughtful, and built with care. As more people discover his work, it is only a matter of time before his designs start showing up in the places he imagined from the start. Follow Sato Ryuto IG: @sato___o Store: satoryuto.base.shop Off Record Magazine Digging deeper, looking sideways, always underground.

Chloe sees fashion as a way to show who she is without saying a word. She says, “Fashion to me is personal expression, without needing to say a word.” For her, clothes are about identity, creativity, and confidence. Every outfit she wears shows a part of herself. Her style mixes thrifted finds, early 2000s vibes, and streetwear with an edge. It is bold, playful, layered, and full of personality. Chloe is not afraid to try new things. She explains that her style “says that I’m not afraid to experiment, that I value individuality, and that I find beauty in things that aren’t always polished or perfect.” Her inspiration comes from many places, thrift shops, street style, and the energy of city life. Early 2000s fashion is a big influence, but she also notices small everyday moments, like how someone styles their outfit in passing. This mix of nostalgia, creativity, and mood shapes how she dresses. Choosing Looks by Mood When Chloe picks what to wear, it mostly depends on her mood that day. Sometimes she grabs pieces that just feel right without thinking too much. Other times, she plans an outfit to fit a specific vibe she wants. She says, “Sometimes it’s intuitive, like I’ll grab pieces that just speak to me in the moment.” Either way, her clothes always show how she feels inside. She also believes fashion is about how clothes make you feel on the inside. Chloe explains, “A great outfit can boost your confidence, change your mood, and even shift how you carry yourself.” It is not just about looking good. Feeling comfortable and like yourself matters most. Stories Behind the Clothes and Staying True Every piece in Chloe’s closet holds meaning. It could be a thrifted gem she worked hard to find or something she wore during a big moment in her life. She thinks of her wardrobe like a diary that tells the story of who she is and where she has been. While she keeps an eye on trends, Chloe does not let them take over her style. She says, “If something trendy aligns with my vibe, I’ll play with it.” But she always mixes those trends with her own thrifted favorites to keep things authentic. Chloe also connects with fashion movements that celebrate breaking the rules and being different. She loves Y2K, DIY streetwear, and thrift culture. She says, “Fashion doesn’t have to be expensive to be expressive.” These styles blur the line between high fashion and everyday looks, reminding us all that style is for everyone. Chloe’s story shows that fashion is about being yourself. You do not need expensive brands or to follow every trend. What matters is that your clothes reflect who you are and help you feel confident. If you are exploring fashion or looking for fresh ideas, Chloe’s approach is a solid reminder: be bold, experiment, and wear what feels true to you. Follow Chloe IG: @klofrnndz TikTok: @kloxoxo Off Record Magazine Digging deeper, looking sideways, always underground.

“Fashion is my silent language. It speaks who I am and how I feel without saying a word.” That’s how Yuto moves through the world. His clothes don’t follow rules or trends. They follow feeling. What he wears isn’t random, and it’s never just for show. It’s his way of saying something real without speaking at all. He describes his style as “a blend of Tokyo street energy and what feels right in the moment.” There’s inspiration in the city, especially in places like Harajuku and Shibuya. But it’s more than location. “It shows I’m not afraid to stand out or be myself.” He’s not chasing a look. He’s just doing what feels natural. That inspiration can hit from anywhere. “Tokyo streets. Harajuku and Shibuya for sure. Plus random people, vintage mags, music videos. Anything that catches my eye.” There’s no formula, just curiosity. When it comes to getting dressed, the process is simple. “I pick one piece I really wanna wear and build the whole fit around it.” He follows the vibe. That’s the only rule. Even when something looks good, if it doesn’t feel right, it’s not it. “It’s all about the feel. Even if it looks good, if I don’t feel like myself, it’s not it.” That instinct, knowing when something’s off even if it looks fine, keeps his style honest. Clothes with Meaning Yuto’s wardrobe isn’t just about fashion. It’s memory, movement, and meaning. “Every piece in my closet has a story,” he says. There’s weight behind it all. “Probably my worn-out sneakers from trips mean the most.” They’re not just beat-up shoes. They’ve been through things with him. They carry pieces of his life. He keeps an eye on what’s trending but doesn’t let it decide what he wears. “If it fits my vibe, I rock it. If not, I pass.” That freedom, that filter, is what sets his style apart. He doesn’t need to impress anyone. He just needs to feel like himself. There’s a special kind of pride in the brands he connects with. “I’m really into brands like Onitsuka Tiger. There’s culture, story, and pride. It connects to my roots but speaks to the world.” It’s not just about the look. It’s about what the brand stands for, what it represents, and how it reflects where he comes from. No Need to Speak Yuto doesn’t dress to get noticed. He dresses to feel right. His clothes carry energy from Tokyo’s streets but they’re shaped by his own quiet instinct. No loud logos, no forced trends, just something real. And that’s exactly what makes it stand out. Follow Yuto IG: @y_t0_o_ Off Record Magazine Digging deeper, looking sideways, always underground.

The name comes from the Japanese word for “bone,” and that’s exactly where the idea began. The designer was fascinated by the human skeleton, not just how it looks, but what it stands for: strength, identity, and the parts of us no one usually sees. From the start, they saw jewelry as something more than just decoration. “I was drawn to the idea that jewelry could be more than decorative,” they said. “It could be anatomical and personal.” The original idea was bold. They wanted to scan people’s forearm bones and turn them into custom pieces, jewelry shaped by your actual body. That part is still in progress, but the concept behind it shaped everything HONE has become. This isn’t jewelry just meant to look cool. It’s meant to mean something. Familiar Shapes, New Intentions HONE’s look is clean, minimal, and a little raw. The pieces are smooth and sculptural, shaped like ribs, joints, or spine without copying them exactly. They feel natural, but also futuristic. “We create jewelry that feels both futuristic and deeply human,” the founder explained. That balance between something old and something new is what makes the designs so interesting. The brand started with recycled stainless steel. It was practical and sustainable, but also the right fit for clean, sharp forms. “I’m a university student barely making ends meet,” they said. “It’s a great starting point for developing refined, clean forms.” Soon, they’ll move into sterling silver. Not to look more expensive, but to bring more weight and detail into the pieces. The materials matter, but the goal stays the same: to make thoughtful, ethical designs that last. Wearing Your Structure HONE isn’t about following trends or trying to go viral. It is built around the body, its structure, its uniqueness, its story. The idea of wearing jewelry that reflects your own bones, your own blueprint, brings a kind of closeness that is rare. “The biggest challenge has been turning conceptual designs into tangible pieces,” the founder said. “Especially with the technical limitations around scanning and production.” And like many creative projects, there were hard moments. “I’ve had some motivation issues as numbers were low,” they shared. “But have always managed to push through.” Still, they’re clear on where things are headed. They want to offer a custom line where people can have their bones scanned and turned into one-of-a-kind jewelry. They are also open to working with artists or even medical professionals to keep pushing the concept forward. HONE has already found its people. The ones who care about design, story, and subtle detail. The ones who don’t need loud branding to feel connected to what they wear. The brand does not try to define a scene or a style. It leaves space for people to make it their own. From Obsession to Object When we asked what advice they would give to other young designers, they didn’t talk about strategy or social media. “Start with what feels personal,” they said. “If your work comes from something meaningful, your values, your experiences, your obsessions, it will stand out and resonate. Move away from mainstream things that you think will blow up but you’re not entirely into.” That is what HONE is. It started from something real. A body. A feeling. A moment that stuck. Maybe that is why it works. It is not trying to be something it is not. It just follows what is true. Follow HONE IG: @kizua.rchive Store: kizu.co.uk Off Record Magazine Digging deeper, looking sideways, always underground.

“I don’t really say I ‘got into music,’” Sam Silver tells us. “It’s more like I used music to communicate. Before I could even talk right.” That line says everything. Between the ages of 1 and 3, Sam had trouble speaking and went through speech therapy. But while words were still forming, music stepped in. “My mom took me to music classes and I would sit and touch the piano for vibration,” he says. “I would also play music as if I’m happy or sad.” It was more than just sound. It was expression. That connection never left. By 9, he started learning piano. At 13, everything shifted. “I really got into dubstep and trap,” he says. “My dad got me a mini DJ set for my birthday and I fell in love.” From there, it became obsession. Watching DJs command festivals, learning vinyl, shaping his own sound. The music wasn’t just something to listen to. It became the way he moved through life. The Blend “I blend house, garage, and rap into a sound that hits hard, feels fresh, and connects with people everywhere.” Sam’s influences run deep. Skrillex, Joyryde, Dom Dolla, Sammy Virji. But also the raw energy of A$AP Mob and Gang Starr. And then there’s New York, the city that raised him. “Out here, you grow up fast,” he says. “That mindset pushed me to work harder, stay sharp, and embrace the competition. The city’s culture especially in fashion and music has always fueled my creative drive.” His tracks carry that drive. It’s gritty and sharp, but still open. Still made for connection. “I want people to feel connected and in their own world of their interpretation,” he says. “To feel just any emotions whether it be to help you get over a relationship or help you be productive.” That intention came to life in his latest single Heart Attack . “I was really proud of [it] because of the video world,” he says. “It really made me at least see the sound design come to a visual life.” Putting a face to the feeling. Building a world around the sound. That’s where it all clicks. Keep Going “It’s really hard to capture people’s attention if you don’t have a huge platform,” Sam says. “You have to try to make content that’s true to yourself that people can hopefully stay on the screen for more than three seconds.” Some days, it hits. Some days, it doesn’t. That’s just part of it. “Some days you will wake up and feel hopeless because a post won’t do what you want,” he says. “And some days a piece of content you didn’t think would do well does well and then you're completely confused. But you just have to keep going and not care so much about what others do and numbers say.” Right now, he’s working on his next visual piece. “I’m creating my next music video and content for this song Jerk , sexy drill going into UKG with this artist Fournine,” he says. “Really excited to create a visual world for that and show people.” And if there’s one thing he wants other creatives to hold on to? “Keep going, keep manifesting, know your worth,” Sam says. “Every failure is a lesson and do your best to enjoy the process of creating.” Follow Sam Silver IG: @SamSilver Music Platforms Off Record Magazine Digging deeper, looking sideways, always underground.

“One of my earliest memories is watching my dad spin deep house vinyl in our basement. That stuck with me.” Some people find music. For Kelland , music was always there, spinning through the speakers, shaping the air around him. It wasn’t just sound. It was energy. It was movement. A mood. “I was always drawn to rhythm and energy, the way a song can shift the mood in a room.” He started producing back in high school. Nothing too serious at first, just figuring things out. But everything changed after his first live set. That rush, that connection, it lit a fire. “That was when I knew this was something I had to chase for real.” Now he’s doing exactly that. Full speed, full volume. Soul in the Sound When you ask Kelland what his music sounds like, he keeps it real: “High-energy house music with soul.” He blends tech house, bass house, and touches of techno but always adds something human. Tight vocal chops. A groove you can’t shake. Built for the club, but still hits with heat. “It’s made for the dancefloor but has depth, something that feels just as good on a late-night drive as it does at peak hour in a club.” It’s music built on emotion and experience. “I’ve been inspired by the sounds coming out of labels like Dim Mak and artists like Cheyenne Giles or Dom Dolla, that festival-ready, punchy energy,” he says. But just as important are the moments in life that changed him: “transition, growth, loss, and confidence.” There’s also something about being from the West Coast of Canada. The scene, the space, the do-it-yourself mindset. “There’s a raw, independent spirit here that I carry into everything I do.” That energy is what powers his biggest tracks like “ LEMME SEE YA ,” a collab with Cheyenne Giles that dropped on Dim Mak. “That was a milestone moment, I’ve looked up to both Cheyenne and the label for a long time.” The track was built with precision. “It’s call-and-response, high tempo, and super punchy, a lot of detail went into getting the drop and vocal interplay just right.” And when it finally played live? “Wild.” More Than Just Music The truth is, being an artist today takes way more than just good tracks. “It’s not just about the music,” Kelland says. “You’re basically running a full business, branding, marketing, content, networking, all on top of producing and performing.” It’s a grind. Nonstop. Always on. Constantly moving. “With how fast everything moves online, staying relevant is a full-time job. It takes a lot of consistency, patience, and a team you trust.” Even with all that, he’s still pushing forward. He just dropped a new one called “BODYTALK” , and it’s already turning heads. “It’s a high-energy tech house record with a hypnotic vocal and some gritty low-end, built for sweaty late nights and big festival moments.” He’s also growing something bigger: West Coast Residency , his own creative company focused on artist development, events, and building something lasting from the ground up. Through it all, Kelland hasn’t forgotten what this journey is really about. The connection. The spark. That feeling. “I want them to feel something,” he says about his listeners. “Whether it’s hyped, emotional, connected, or just ready to move, I’m always chasing that moment when a track hits and you forget about everything else.” And to the next wave of creatives out there? “Keep building, keep showing up, and don’t be afraid to reinvent yourself. That’s how I got here.” Follow Kelland IG: @Kelland Spotify: @Kelland Apple Music: @Kelland Off Record Magazine Digging deeper, looking sideways, always underground.

For Izayah, fashion was never about chasing trends. It was about creating space. A place where every part of his creativity could live: graphic design, art, storytelling, detail. “I didn’t just want to make art. I wanted to exist in it.” That line says everything you need to know. He started early, learning Photoshop in middle school just to customize his MySpace page. That turned into drawing, painting, and eventually customizing clothes. By high school, he was flipping pieces by hand. Not because someone told him to. Just because he needed to. The brand came naturally. Built from years of quiet work and creative instinct. Now he’s designing a version of streetwear that feels more like an art form. Less about logos, more about message. Each piece carries intention: from the fabric to the silhouette to the way it moves. “My niche lives in that space where underground energy meets luxury. Where every piece tells a story.” It’s streetwear, but elevated. Rooted in culture, shaped by emotion, and finished with sharp construction. Denim plays a big role. Timeless, weighty, expressive. But it’s never just about materials. It’s about what the material says before you even wear it. “Fabric isn’t just the foundation of a garment. It’s the soul of it.” THE WORK BEHIND THE VISION Izayah handles everything himself. He sketches, makes patterns, sews, sources, directs photoshoots. Nothing is passed off. No part of the process is detached from his hands. And while that kind of full control comes with challenges, especially on the business side, he wouldn’t trade it. “Sometimes your work hasn’t been around long enough to be recognized. That doesn’t mean it isn’t worthy. It just means the world hasn’t caught up yet.” It’s a mindset that shows. The brand doesn’t feel rushed. It’s growing, sure, but with purpose. Every collection gets tighter. Every visual hits harder. And it’s all rooted in the same vision: to build something real. The people who gravitate to Izayah’s work aren’t just shoppers. They’re creatives, culture heads, artists. People who care about what a garment says, not just what it looks like. People who know that clothing can hold weight, not just style. “They want more than just hype. They’re looking for pieces with depth.” Looking ahead, Izayah sees the brand expanding into something more immersive. Collections that feel like full experiences. Collaborations with meaning. A community built around honesty and individuality. But the core won’t change. “Every stitch, every detail, every concept has my hands on it.” That’s the kind of brand we watch closely. One that doesn’t just drop clothing but builds language. Something lasting. Something real. This is Izayah. And this is only the beginning. Follow Izayah IG: @zayy.santanaa BRAND: @izayah.com Off Record Magazine Digging deeper, looking sideways, always underground.

Influenced: Drei’s Journey to Finding His Style Fashion can be confusing, especially when you don’t know where to begin. Drei, a thoughtful fashion influencer, reminds us that “fashion is a journey.”  He explains, “You may not know what style or clothing feels like you, but with trial and error you’ll get to YOUR style.”  That’s something every creator or anyone struggling with their look needs to hear. Drei’s style switches between two moods, sometimes minimalist, sometimes streetwear. He says, “I wear one or the other depending on my mood, and that’s fine.” This honesty shows us that style doesn’t have to be one thing. It’s personal and changes with how you feel. Sometimes you want to blend in with simple, clean pieces. Other times, you want to stand out with bold, streetwear fits. Drei believes that “minimalist style can be streetwear,” and that there are endless ways to mix and match how you want to show up. His fashion journey started by borrowing his older brother’s clothes, like a Chicago Bulls jacket or denim jeans. Then he found inspiration in Instagram creators like @Jeremyjamal who mix minimalist and streetwear effortlessly. He also mentions @ddraeb and Xiaoxiaowangg, saying, “The little details they add into their fits are amazing.” Drei could go on about all the people who inspire him, but the main idea is this: take what inspires you, but make your story your own. That’s how creators connect and how beginners find ideas that feel real. More Than Just Clothes: Confidence and Meaning For Drei, fashion is about how it makes you feel. He says, “Fashion is more about how it makes you feel. How it makes you look is more about how people perceive you.” Compliments are nice, but the real power comes from the confidence fashion gives you. Drei adds, “Fashion has definitely helped me be a lot more comfortable and confident in myself, being able to express myself in a way that needs no words or actions.” If you’re trying to figure out your style, remember this: wear what makes you feel good first. One of the most meaningful parts of Drei’s story is about his leather Oxford shoes. He says, “They’re beat up, dirty, the soles are dry rotted, but I still wear them and they work just fine.” Those shoes aren’t just shoes, they represent everything he’s been through. It’s a reminder that your clothes don’t have to be perfect or new. They just need to mean something to you. When it comes to trends, Drei keeps it real. He doesn’t follow them unless they really fit his style. Talking about the leather tabis trend, he says, “I thought they were cool but they didn’t really fit my style, so I never thought of getting them.” His advice is clear: “Personal style over trends any day.” That mindset is important for creators and anyone searching for their look. Follow what speaks to you, not what’s just popular. Follow Drei IG: @d.villan02 Off Record Magazine Digging deeper, looking sideways, always underground.